Cronus Advisors was formed to bring together all aspects of the cannabis sector to redefine industry best practices and standard operating procedures, create the standardization of product development by guaranteeing supply and demand, as well as provide turnkey product development solutions with strict quality assurance and quality control protocols. From large-scale outdoor cultivation to indoor grow facilities all the way through cannabinoid-rich finished white-label product production, Cronus Advisors has coalesced the best minds in the industry to create a truly vertically-integrated business model that is expandable and replicable to other markets.
Cronus Advisors was founded by Nathan Puente and Joshua Weaver, and is a sister company to their primary entity, Lelantos Holdings, which will soon be publicly traded on the OTC Market. Lelantos Holdings provides many synergistic benefits to Cronus Advisors, including access to their strategic relationships and potential investment opportunities.
Areas of Expertise:
Farming
Extraction
Product Development
Total Vertical Integration
Nathan Puente
Nathan Puente has owned a number of companies over the past 15 years that range from award-winning software and development agencies to agriculture operations as well as lobbying for the passage of legislation critical to the legalization of industrial hemp. Puente started heavily in the industrial hemp space in 2016, beginning with formulation research and development with consumables and hemp genetics, and has since scaled to large-scale farming and extraction operations. Realizing the opportunity in the space, he started a hedge fund model called CEDE that established a financial opportunity model centered around farming futures and captive insurance with Lloyds of London. CEDE has actively managed more than 2000 acres under this model. In 2018 Nathan founded Pragma Scientific and Pragma Advisors as the new vehicle for farming operations and bulk extraction of industrial hemp utilizing supercritical CO2.
Over the past 2 years, Nathan has overseen farming operations in 10 states with more than 30 farm groups and gathered data from cultivars planted in those regions. Additionally, he orchestrated the greatest number of sales for bulk hemp and raw hemp-derived good for several large-scale extractors and formed Sonder Fulfillment to produce the highest quality white-label products on the market.
Further, in May 2021, Nathan Puente, along with Cronus Advisor’s Vice President, Joshua Weaver, began the process of preparing their primary company, Lelantos Holdings to go public on the OTC Market. Lelantos Holdings is poised to have their reverse merger and symbol change approved by FINRA by the end of May 2022 which will provide synergistic benefits and potential avenues for funding to Cronus advisors.
Joshua Weaver
As the Vice President of Sonder Agency, Joshua Weaver leads and provides management oversight for all branding, digital marketing (including paid advertising), social media, public relations, and social media campaigns for Sonder Agency clients, as well as directs internal marketing and business development efforts. With more than 13 years of creative agency experience, Josh has a proven ability in managing and providing insight on large-scale marketing, branding, and public relations projects; including the $196-million-dollar Sun Link Tucson Streetcar project. This directly translated to Josh’s position as Vice President and Director of Brand and Product Development for Sonder Fulfillment, where Josh has successfully formulated dozens of innovative and unique products and has led the design process and developed several large-scale brands from the ground up.
Josh believes that the visual elements of a brand should be fused with thoughtful product development and created in concert with each other. The harmonious intertwining of effective cannabinoid-driven products combined with elegant style is essential to producing and garnering the greatest audience possible.
Josh has been critical in getting the Michigan Campus live and is responsible for establishing the organizational structure and processes to aid the company in achieving its overarching business goals.